SEO: Search Engine Optimization

Explore Training Details Below

Jadwal Training Selanjutnya

Date Topic Training" Investment  

Silabus

Durasi : 08.30 - 16.30 WIB

 

SEO PROGRAM DESCRIPTION

This SEO course explores the emerging research, analysis, tools and techniques in lieu to optimize our website organically for search engine and its result perusal by utilizing white-hat techniques.

 

SEO PROGRAM OBJECTIVES          

All-of-all, at the end of training, the participants are expected to attain the best return for search engine’s search result upon doing necessary analysis, implementing suitable tools and appropriate techniques, to increase the expected traffic to their own website. Furthermore, it will increase visitor engagement, company image as well as credibility and hopefully lead to deal and sales.

 

SEO PROGRAM CONTENT 

NO

SESSIONS

HOURS

1

Introducing Search Engine Optimization ( SEO )

  • Concept, Importance and Process
  • Understanding Techniques
  • Embracing Industry Research and Figures
  • How Search Engine and Directory Work

1

2

Valuing SEO Research and Analysis

  • Market and Keyword Research and Analysis
  • Best Keywords and Keyword Opportunity
  • Competitors Website and KEI Analysis
  • Keyword Research Tools

2

3

Harnessing SEO Guidelines for Web Design

  • Content Research and Guidelines
  • Content Optimization
  • Design and Layout
  • Coding Standards and Optimization

4

4

Implementing On-Page Optimization

  • Page and Link Title
  • Body Text and Keyword Density
  • Domain Names and Suggestions
  • Meta Tags, Robots Meta Tag and Canonical Tag
  • Images, Alt Text and Invisible Text
  • Internal Link Building
  • Server and Hosting Check
  • Doorway Pages and 301 Redirects

2

5

Delivering Off-Page Optimization

  • Landing Page and Page Rank
  • Link Building and Reciprocal Linking
  • Article and Popularity
  • Directory and Blog Submission
  • Search Engine and RSS Submission
  • Campaign Management

3

6

Utilizing Google Analytics

  • Mastering Analytics
  • Bars and Figures
  • Open Site Explorer and Advanced Reporting
  • Website Analysis

3

7

Utilizing SEO Tools

  • Keyword Density Analyzer
  • Google
  • Miscellaneous

1

 

TOTAL HOURS

16



TRAINING METHODOLOGY       

In order for effective training and full appreciation of the course, it will be delivered with 30% of the time devoted to important concepts and 70% allotted for discussions. Training Lead will be assisted by presentation slides for clear understanding and smooth follow-through during the sessions. Active participation will be encouraged through individual work and collaborative effort. Laptop, notebook, or PC tablet should be there, so we could roll up our sleeves and get started.

 

SEO TRAINING TARGETED PARTICIPANTS

Anyone who are interested to have better understanding with a literacy of the terms, concepts and methods used in Search Engine, linking new opportunities such as traffic, lead and referral, develop a SEO friendly website — Webmaster, IT Manager and IT Head in consumer space most notably. Basic knowledge on search engine and website are mandatory.

 

Metode Pelatihan

Kegiatan pelatihan dirancang agar peserta dapat memahami secara komprehensif materi yang disampaikan, sehingga dapat dimplementasikan secara aplikatif dalam dunia kerja. Adapun metode yang digunakan adalah:

  • Presentasi
  • Diskusi
  • Study Kasus
  • Pre and Post Test
  • Examination
  • Evaluasi Training
  • Individual Report

 

Practical Content & Methods

Kami menemukan perpaduan yang tepat antara konten yang berbobot dan praktis dengan metode penyampaian interaktif, fun, serta penuh dengan latihan. Kami akan mendorong Anda dan tim untuk tahu mengenai hal-hal paling penting di bidang tertentu, dan sekaligus bisa mengeksekusi di pekerjaan mereka.

 

NB :

1.  Sertifikat Pelatihan Berlaku untuk 3 tahun

2.  Spectra Memfasilitasi Jasa Konsultasi Setelah Pelatihan 

Trainer : Spectracentre Trainer Team

Tanggal Training

Selasa - Rabu , 27 April 2021 - 28 April 2021

Investasi

Rp.4,250,000

Certification

Form Pendaftaran

  • Pengisian Formulir Pendaftaran Pelatihan Spectra Trainer belum bersifat mengikat, penawaran dan penjelasan resmi dan lebih lengkap akan diberikan langsung oleh Marketing Spectra Training yang bersangkutan dengan topik / kebutuhan Pelatihan yang Anda minta, sesaat setelah data Anda sampai di email pendaftaran kami. Anda berhak untuk membatalkan untuk mengikuti training, jika penawaran resmi dari Marketing Spectra Training yang bersangkutan berbeda dengan kebutuhan Anda.
  • Mohon melengkapi data Anda sedetail mungkin di Setiap Pengisian Formulir Our Services Spectra Training , , kesalahan/kekurangan data yang diisikan, akan menyebabkan Marketing Kami akan kesulitan menghubungi Anda.
  • Untuk jadwal tanggal pelaksanaan Public Training bisa berubah dikarenakan disesuaikan dengan jadwal trainer dan kondisi jumlah peserta
  • Untuk 1 Peserta Public Training Kami , Akan Tetap Berjalan Dan Pelaksanaan Di Hotel Berbintang